What’s really exciting about this program for our customers is that we provide the service on a fixed fee monthly basis, so all of your costs (marketing, strategic, interactive, branding, writing and so on) are amortized throughout the year. Fixed costs can be critical in helping to smooth out budget wrinkles which can make effective market timing difficult, and gives you a steady partner to focus on your marketing initiatives (both on and offline) while you focus on the other parts of your business. Check out more info on the program by clicking here!

After looking at the big picture, it seemed obvious that the very thing the average student relied on to get through classes was also the perfect symbol for Hudson’s energizing culture and value proposition. With an Energy Drink as a tested creative platform, RFX built a rich set of marketing collateral around the message of “stimulate your career” that conveyed the essence of their brand and resonated beautifully with their target audience. Having just launched the campaign in September ’08 the results are already in with increased attendance at information sessions and resumes to sift through. (We have an idea of what the client will be drinking in the coming months).

Sirrus Solutions is a boutique provider of Business Intelligence applications and custom designed systems. Their primary focus is empowering users with powerful and flexible solutions for information access. Sirrus Solutions’ Business Intelligence systems provide operational insight for companies of all sizes. Sirrus Solutions is based in Calgary, Alberta.

First order of business was to identify and articulate Spira’s brand promise. This meant distilling the essence of the brand’s benefits that customers could expect at every interaction in a few succinct sentences. The result led to the corporate battle cry of Data is our passion, success is our standard™.

Next, RFX developed a creative platform around the theme of Enlightenment from which to communicate the brand promise and to infuse personality into the brand. An integrated and targeted advertising plan, consisting of print, online and out-of-home media, was established and focused around directing traffic to a campaign-specific micro site (www.wirelessfieldticking.com). Preliminary results are promising, with the microsite already driving a significant increase in traffic to Spira’s corporate site.

As a leader in its industry, Spira’s automated ticketing software provides the energy services industry with a reliable wireless and paperless field ticketing system that streamlines business processes and delivers immediate benefits to its customers’ bottom line.

Concord’s unprecedented growth in the last year saw them grow from 53 rigs to 140 active rigs through the acquisitions of Grizzly Well Servicing, Poncho Well Servicing and Hi West Well Servicing, making them one of the largest and most distinguished well servicing companies in North America. This new growth called for a new approach to the website and an overall update from its last major site implementation in 2002.

This latest asset for Concord Well Servicing features a robust content management system, allowing a multitude of users to easily update rig inventories, news and career postings from anywhere in the world, anytime, all administered from a central location. This means a quicker reaction to changing information, and regularly contributed new content to keep the site relevant and accurate.

In addition to the content management system, the site features a new contextual user navigation, downloads section for video and other assets, as well as a greatly improved Rig Inventory display and management system.

Concord Well Servicing is a Subsidiary of Calgary based CCS Income Trust (TSX: CCR.UN). Concords’ new site can be viewed at www.concordwell.com.